Real estate professionals are commensurate marketers, able to communicate the valuable features of a property. Creating curb appeal is a large part of successfully selling a property. In fact, an entire subset of professionals work as property stagers to present residences in the most favorable light possible.
The Internet of Things (IoT) has promised to provide a refrigerator that senses when the milk it stores is running low and adds it to the weekly grocery list automatically downloaded to the delivery service. While convenient, this is nothing compared to a system that has learned the homeowners preference for eggnog during the holidays and stocks up ahead of time.
Real estate tech is trending in 2017. The digital era is changing the landscape of real estate with the implementation of virtual reality, mobile applications, drones, and smart technology in homes. Technology has always been part of the real estate industry, historically playing a role in online real estate listings, online reviews of real estate agents, and online ads.